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Haven doesn't just build your booking site — it shows you exactly how the site is performing, where every visitor came from, how far they got toward booking, and (literally) what they did on the page. It's the kind of analytics stack teams usually assemble from Google Analytics, Hotjar, and a data analyst — built in, already wired to your booking data, and readable at a glance.
Everything lives in Home → Site Analytics on your Host Dashboard, with four views: Analytics, Session replays, Chats, and Settings. Filter any of it to a single site or see everything at once. All three data views open on the last 30 days so the funnel, recordings, and chats cover the same window. The Chats view is your guest-AI observability layer — every reply graded, gaps grouped into insights, one-click fixes — and has its own article: Chat insights: observability & self-healing.
Looking for business numbers — revenue, occupancy, nightly rates, booking sources — rather than website traffic? That's Payouts → Performance: see Performance Overview.
The Analytics view is one connected explorer: a trend chart, your booking funnel, and a breakdown table that all answer the same question from different angles. Click any card, chart band, funnel step, or table row to narrow everything else to it.
At the top, next to the date range and compare control, three toggles scope the numbers to Sites, Group sites, and Guidebook. Sites and group sites start on. Guidebook starts off — those visits are usually guests who already booked, and mixing them in makes conversion look lower than it is. Turn Guidebook on when you want to see that traffic too.
You can break traffic down by:
/blog, /guide, the home page) and which exact page. Paths are site-relative, so a blog post reads as one row whether guests reached it on your own domain, on Haven, or in another language.Narrow the view to a single site — pick it in the All sites dropdown, or click one site in the chart or table so a Site is … chip appears — and a Routes panel opens under the funnel. It lists every section of that site by visitors, visits, page views, bookings, and conversion, busiest first. Open a route to see the pages beneath it: expand /blog to see which post is pulling traffic and whether its readers go on to book. Click any route or page to filter the whole explorer to the visits that viewed it.
To see how the routes compare over time without opening each one, click Compare routes on the chart in the panel header. The chart switches to one line per route — every route, not just the top six — and scrolls into view. Hover a line or a legend chip to pick it out; click a chip to filter to that route. On any split chart, Show all in the legend footer does the same for whichever breakdown you have chosen, and Show top 6 only goes back.
A weekly performance digest email brings the highlights to your inbox, so you catch trends without opening the dashboard. Booking-site visits and bookings stay separate from guidebook opens — arriving guests reading the guide do not get mixed into conversion.
Every visit is tracked through seven stages: Arrived → Looked around → Checked dates → Picked dates → Clicked reserve → Reached checkout → Booked. The funnel shows how many visitors reached each stage and how many dropped off at it — so instead of guessing why traffic isn't converting, you can see that (for example) plenty of people check dates but stall before reserving, and fix that (pricing, minimum stay, photos at the decision point).
Click Watch sessions on any funnel stage to jump straight to recordings of the actual visitors who stalled there.
Haven records guest sessions on your booking sites and lets you replay them like a video: every scroll, tap, gallery swipe, and date pick. It's the fastest way to understand why the numbers look the way they do — you can watch a guest hesitate at your cleaning fee or hunt for photos of the second bedroom.
Create tracked links for anywhere you promote your site — your Instagram bio, an email signature, a flyer — and every visit and booking from that link is attributed to it under Traffic sources. Each tracked link comes with a downloadable QR code, so even print materials and in-property signage are measurable.
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