Listing Audit
The Listing Audit grades an Airbnb or Vrbo listing the way a guest meets it (its name, photos, reviews, copy and real price for open dates) and ranks what to fix. Its first finding is the one that does the most for direct bookings: a unique name guests can remember and search for, leading your Airbnb and Vrbo titles and matching your own booking site. There are two versions: a free audit of any public listing link, and a paid audit inside your dashboard that checks each of your listing's booking-site pages against your Haven site.
The free audit
Paste a public Airbnb or Vrbo link at bookwithhaven.com/tools/listing-audit. No account is needed. While you read, Haven builds a preview site from the listing that you can claim.
What it grades
The report scores the listing out of 100 from five graded sections, each A to D:
- Brand name (weighted most): whether the title names the place, or only describes it, and whether that name is memorable and has room on Google.
- Photos: the cover photo, the first five, near-duplicates, photos to cut or reshoot (too dark, blocked views, clutter), and spaces with no photo at all.
- Title & description: what the title highlights and how the host's own description reads.
- Accuracy: whether the description, the amenities list and the photos agree. It flags amenities you can see in the photos but haven't listed, and claims the photos contradict.
- Reviews: the star rating and how many reviews, with the category scores (cleanliness, accuracy, check-in, communication, location, value) and Guest Favorite and Superhost badges.
Below the score: the fixes ranked by impact, what guests praise and flag in their reviews (with a few quotes, word for word, worth putting on your own site), and who the place suits: its selling points and the guests to write for, such as large groups, families or pet owners.
Your name comes first
When the title describes the place ("Huge Family Home Near the Surf") instead of naming it, the top fix is always the same: choose one unique, brandable name, lead your Airbnb and Vrbo titles with it ("The Frink House · Family Home Near the Surf"), and use the same name for your direct booking site and domain. A guest who found you on Airbnb can then search that name later and book you direct. See name ideas opens alternatives with a live check of which .com domains are open. A title that already works as a name, or is your business name, is kept.
Price for real dates
Airbnb only prices a stay once dates are picked, so the audit does what a guest does: it opens the listing's calendar, picks the first open stay about a week out (three nights, or the minimum stay if longer, for 2 guests) and reads Airbnb's own total for it, all fees included. The fee card shows what Airbnb's published host fee takes from that total, card processing on the same stay booked direct, and the homes Airbnb showed beside yours for the same dates. It also says how many of the coming nights are booked or blocked; Airbnb doesn't say which.
- The total may include taxes, so the fee shown is the most it could be.
- Airbnb's fee breakdown isn't read, and no dollar "revenue at stake" estimate is shown.
- When no open stay can be priced (and for Vrbo listings), the card asks for your nightly rate instead.
The in-app audit
For a listing on Haven, open Sites → SEO, pick the listing, and in the Plan view open Listing audit → Open audit. Run audit audits every booking-site page saved for the listing under Calendar → Price → Other booking sites (Airbnb, Vrbo, Booking.com and others), then checks them against your Haven listing and site:
- One name everywhere: every booking-site title leads with the name your Haven site uses (a group site's name for a listing on one).
- Your domain spells your name: your site has its own domain, and it matches that name.
- Photos in step: your site shows as many photos as your booking-site listings.
- Reviews on your site: the guest reviews from your booking sites show on your site.
- Airbnb vs your site: the same price check as the weekly Airbnb price-gap report and the "Saving $X booking direct" pill, over the next 90 days.
- Google and AI search: your site's score on Sites → SEO.
Each check links to where you fix it. Haven can't change a title on Airbnb or Vrbo for you; change it there, or in your PMS if it manages your titles.
- Price: 6 credits per booking-site page audited, and your first listing audit is free. Credits go back if the run fails. See AI Credits.
- A run takes a few minutes; a notice in your dashboard says when it's ready.
- Every run is kept, and the page shows how your score moved.
- A listing with no booking-site links saved shows Add booking-site links instead of the run button.
Limits
- The free audit reads the public page. Whether a host replies to reviews isn't visible, so it's never graded.
- The same link audited again within three days returns the same report.
- For a website you already run, use the Direct Booking Website Audit instead.
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