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Topic hub
Guest Experience
A returning guest is the highest-margin booking a host can get. These posts cover how to earn repeats — owning the guest relationship, improving stays, and bringing people back direct.
Guest Experience
The Pre-Arrival Message Sequence That Eliminates Check-In Support Tickets
Most check-in support tickets repeat the same four questions. The fix is not more detail in one email—it is a four-touch message sequence timed so guests actually read and use the information.
Kathrine Swanson
April 25, 2026
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Guest Experience
What Airbnb Won't Tell You About Owning the Guest Relationship
Airbnb limits guest data, messaging, and post-stay marketing. This covers those constraints and why owned email and direct booking support repeats.
Trip
December 8, 2025
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Guest Experience
The Value of Guest Retention in Short-Term Rentals: How to Build Long-Term Equity in Your Property
How repeat guests add asset value, why big OTAs complicate retention, and practical levers to own contact data and direct bookings over time.
Kate
February 16, 2025
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